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Off Topic Forums => Off Topic Forum => Topic started by: tednlou2 on May 30, 2010, 03:11:24 am

Title: Gay McDonald's Commercial from France.
Post by: tednlou2 on May 30, 2010, 03:11:24 am
This is a good commercial, but sad at the same time.  I guess the young guy has to hide his sexuality to his father?  I thought France was more accepting.  However, many Europeans think all Americans are redneck cowboys.  Good for McDonald's, but Ronald should have the balls to run it here.  Are they really afraid Americans will stop buying Big Mac's?  I think they could burn the flag in a commercial and people would still go.

http://www.youtube.com/watch?v=SBuKuA9nHsw
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on May 30, 2010, 05:56:25 am
Its sad that he doesnt tell his dad yet. But its positive that he has a bf at such a young age, and sounds like a mutual fulfilling relationship.  I get the impression he's waiting for the right moment to disappoint his dad.  The boy's last look is kind of tender to the Dad, not like the boy is suffering from some oppressive dad.  Seems like dad will deal well enough. 

Its an odd commercial.  I don't know what its trying to be or say.
Title: Re: Gay McDonald's Commercial from France.
Post by: Matty the Damned on May 30, 2010, 06:29:37 am
Its sad that he doesnt tell his dad yet. But its positive that he has a bf at such a young age, and sounds like a mutual fulfilling relationship.  I get the impression he's waiting for the right moment to disappoint his dad.  The boy's last look is kind of tender to the Dad, not like the boy is suffering from some oppressive dad.  Seems like dad will deal well enough. 

Its an odd commercial.  I don't know what its trying to be or say.

It's positioning McDonalds as something more than a burger joint, a place which brings people together to deal with the "complicated" issues in their lives.

Obviously their research indicates this sort of mawkish stuff works in that market.

MtD
Title: Re: Gay McDonald's Commercial from France.
Post by: Grasshopper on May 30, 2010, 06:49:02 am
Its sad that he doesnt tell his dad yet. But its positive that he has a bf at such a young age, and sounds like a mutual fulfilling relationship.  I get the impression he's waiting for the right moment to disappoint his dad.  The boy's last look is kind of tender to the Dad, not like the boy is suffering from some oppressive dad.  Seems like dad will deal well enough. 

Its an odd commercial.  I don't know what its trying to be or say.

at the end: "Venez commes vous etes"

In the context of the commercial it means: You are welcome at Mc Donalds regardless of who/what you are.
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on May 30, 2010, 09:08:08 am
Yeah I speak French I live in French speaking Switzerland.

So its saying - like MTD says - we know you lived complicated lives, and here you can at least eat together? But not say anything, live a lie and smile and eat satisfying crap.

Or, is the commercial hinting that the pere is about to choke on his hamburger, when the boy tells him he could fuck half his buddies in class since hes so goodlooking, but actually has a true love?
Title: Re: Gay McDonald's Commercial from France.
Post by: john33 on May 30, 2010, 09:14:58 am
he'd probably choke on his hamburger anyway ;D
Title: Re: Gay McDonald's Commercial from France.
Post by: Grasshopper on May 30, 2010, 09:25:53 am
Don't forget that they are just peddling burgers. Don't think they are pretending to sell Haute Cuisine food or Academy Award level commercials.

Sometimes digging for deeper meanings will only lead you astray.
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on May 30, 2010, 09:34:31 am
No, we are justified in figuring out what the intent of the commercial is. Why McDo's agency made it and who and how it might work on.
It could be just imcomprehensible, but even that is a choice the agency made.
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on May 30, 2010, 09:40:35 am
Audiences this might appeal to

Cool youth who dont give a crap about homos and are gay-friendly?

Grown up enlightened people who like McDo and want to feel that other cool people go there there to?

Fags both in and out of the closet?

People with a sense of irony and the absurd?

People who like ballsy ads even if they dont make sense? - Everyone seemed to love those butt-fucking car ads. http://www.youtube.com/watch?v=UQr_2_EAmyA&feature=related
Also the older sister smiles like she knows the joke on her family.
Title: Re: Gay McDonald's Commercial from France.
Post by: Grasshopper on May 30, 2010, 09:54:37 am
Audience or just trying to portray an image ?

a deeper meaning or just funny ?

http://www.youtube.com/watch?v=d-FrMmU1Jp4&feature=PlayList&p=0916F386A82022A7&playnext_from=PL&playnext=1&index=4
Title: Re: Gay McDonald's Commercial from France.
Post by: Merlin on May 30, 2010, 01:19:43 pm
Guess they are just courting the Pink Dollar as opposed to the homophobic backlash pizza Hut caused some years back.  ;D

http://www.pinknews.co.uk/news/articles/2005-6805.html/ (http://www.pinknews.co.uk/news/articles/2005-6805.html/)
Title: Re: Gay McDonald's Commercial from France.
Post by: GSOgymrat on May 30, 2010, 02:13:32 pm
I'm not sure drama sells hamburgers, but I agree with Ted that McDonalds could give away a plastic fetus as a happy meal toy and Americans would still eat there.
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on May 30, 2010, 02:32:35 pm
Well the French and the Swiss and Germans love their McDos too!
Title: Re: Gay McDonald's Commercial from France.
Post by: Cliff on May 31, 2010, 11:20:36 am
Nice commerical. 
Title: Re: Gay McDonald's Commercial from France.
Post by: Matty the Damned on May 31, 2010, 11:47:53 am
Well the French and the Swiss and Germans love their McDos too!

McToblerone! :)

MtD
Title: Re: Gay McDonald's Commercial from France.
Post by: Ann on May 31, 2010, 01:38:36 pm

Nice commerical. 


Tsk, tsk, tsk. Haven't you learned to say "advert" yet? And you've been here how long? ;)
Title: Re: Gay McDonald's Commercial from France.
Post by: Cliff on May 31, 2010, 02:23:08 pm
That one hasn't stuck, yet.....and I've been, mostly, in the US for the month of May.  My accent got a top-up.
Title: Re: Gay McDonald's Commercial from France.
Post by: Ann on May 31, 2010, 02:58:37 pm

That one hasn't stuck, yet.....and I've been, mostly, in the US for the month of May.  My accent got a top-up.


That's ok, Cliffy, you can always say "advert" in a Texan drawl. :)

Ooops, - my bad - I should have said "learnt".
Title: Re: Gay McDonald's Commercial from France.
Post by: tednlou2 on June 01, 2010, 12:13:06 am
Tsk, tsk, tsk. Haven't you learned to say "advert" yet? And you've been here how long? ;)

It is like when people in the UK say, "I'm went to hospital" or "I went to University".  We always add "the".  Elevators are lifts?  People weigh themselves in stones rather than pounds?  We speak the same language, but it is so different in many ways--even if just small ways.
Title: Re: Gay McDonald's Commercial from France.
Post by: Ann on June 01, 2010, 08:17:03 am

It is like when people in the UK say, "I'm went to hospital" or "I went to University".  We always add "the".  Elevators are lifts?  People weigh themselves in stones rather than pounds?  We speak the same language, but it is so different in many ways--even if just small ways.


Yep, and cars have boots, bonnets and windscreens. We walk on the pavement because we don't have sidewalks. And every home has a telly, and when you sit down for a brew in front of one, we're not talking Bud.

People in Yorkshire don't get on the bus, they get on't bus. And they don't get into the car, they get in't car.

Glottle stops (http://en.wikipedia.org/wiki/Glottal_stop) are fun. :)


"I went to University"


People Stateside say "I went to collage". Same difference. But here people usually say "I went to uni". Everything gets shortened whenever possible.
Title: Re: Gay McDonald's Commercial from France.
Post by: Jeff G on June 01, 2010, 08:24:42 am
 Over heard in a church in the south . Ifin I node ya wanta to gode Ida seed ya got to went .
Title: Re: Gay McDonald's Commercial from France.
Post by: fearless on June 01, 2010, 08:29:08 am
For christ's sakes, it's Macca's and you walk on the footpath. you people are just weird.

Ann or someone - what is the American equivalent of a windscreen?
Title: Re: Gay McDonald's Commercial from France.
Post by: Dachshund on June 01, 2010, 08:35:54 am
For christ's sakes, it's Macca's and you walk on the footpath. you people are just weird.

Ann or someone - what is the American equivalent of a windscreen?

windshield
Title: Re: Gay McDonald's Commercial from France.
Post by: Ann on June 01, 2010, 09:38:25 am

you people are just weird.


This guy (http://forums.poz.com/index.php?topic=32888.msg405033#msg405033) certainly seems to think so. :o


People weigh themselves in stones rather than pounds? 


Forgot this one earlier - stones are a way of measuring pounds. There are fourteen pounds in a stone.
Title: Re: Gay McDonald's Commercial from France.
Post by: red_Dragon888 on June 01, 2010, 02:52:32 pm
McDonald's changing public opinion.  Now that is a dream.  Pushing burgers and fries to make the world a better, safer, and fatter place.  Oh what a wonderful life it is.
Title: Re: Gay McDonald's Commercial from France.
Post by: Miss Philicia on June 01, 2010, 03:08:30 pm
Who here lives closest to a McDonald's?  Mine is only four blocks away!  When I lived in Brooklyn there was one 2.5 blocks away, plus slightly shorter distance to ***WHITE CASTLE***

(and no, I don't go very often)
Title: Re: Gay McDonald's Commercial from France.
Post by: Ann on June 01, 2010, 03:19:22 pm
There's only one Macca's on the Rock and it's approximately ten miles from my house. It's been there around ten years now and I've only been there once or twice.

We have a KFC too, but no Booger King, Wendy's or other-such debouched eateries.
Title: Re: Gay McDonald's Commercial from France.
Post by: red_Dragon888 on June 01, 2010, 03:22:54 pm
Nice commercial, food sucks.  It contributes to an overweight society.
Title: Re: Gay McDonald's Commercial from France.
Post by: tednlou2 on June 01, 2010, 11:34:57 pm
Who here lives closest to a McDonald's?  Mine is only four blocks away!  When I lived in Brooklyn there was one 2.5 blocks away, plus slightly shorter distance to ***WHITE CASTLE***

(and no, I don't go very often)

Mine is about half a mile away and the next is about 2 miles away.  I always liked their fries, but never really liked their other food.  Always seemed too fast (fake) to me.

Modified to say:  I love White Castle after a night of drinking.  They taste soooo good.  Not great for romance/hook-up though.     
Title: Re: Gay McDonald's Commercial from France.
Post by: Miss Philicia on June 01, 2010, 11:41:24 pm
I love White Castle after a night of drinking.  They taste soooo good.  Not great for romance/hook-up though.     

Generally true, but I once had a hot session where I was passed around like a rag doll with two muscular black guys in Judy Garland park near some train tracks at 4am, and I just had a late night drunken spree with a White Castle chaser combo meal.  If anything seeped out I didn't hear about it.
Title: Re: Gay McDonald's Commercial from France.
Post by: Miss Philicia on June 02, 2010, 02:46:21 am
There's only one Macca's on the Rock and it's approximately ten miles from my house. It's been there around ten years now and I've only been there once or twice.

We have a KFC too, but no Booger King, Wendy's or other-such debouched eateries.

What?  No Wimpy's and their nasty veggie burger?  When I was studying in Winchester in '87 that was my only option for a fast food run.
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on June 02, 2010, 07:24:03 am
My swiss city has many.  And McDo aint stupid they build in PRIME expensive real estate. There's one across the street from Louis Vuitton for crissakes and the sign is really little, and flat to the building, and on the inside of the glass!  The one in zermatt looks like a chalet. Again, little sign.

The one opposite the Louis Vuitton and up the street from Cartier, Bulgari, Chanel etc is a hoot because its filled with young fashion victims wearing those brands, or knockoffs. So if you visit with a fashion victim friend you can play "vrai ou faux". I go most often with "fake" since its McDo and the kids are so young.  But it IS Switzerland and fashion victims are sometimes very serious so my friends do identify the real stuff. 

Maybe thats why the kids have to go to McDo - they spent all their money on real Chanel sunglasses. I think.

No my friends say, they have scads of money, AND they like McDo. 

Could this be another commercial??





Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on June 02, 2010, 07:28:49 am
As for the other, interesting offtopic discussion in this thread - dialects - dialects in English are fascinating and to identify a dialect you need significant local variation in 1) vocabulary and 2) grammar.  Accent is usually part of dialect too but if the vocab and grammar are the same but the accent is different, its not a dialect.

The quote from the Southern american church shows a real dialect. 

OK - Englishman - could you please tell me something. I remember a professor told me there are some town in England where the source of vocabulary is still MOSTLY anglo-saxon, and local.  Such as more than 50% of the vocabulary is local and "English" quite related to old english and local realities.  Not french influence and not modernised.

What towns are like this? I can't remember.
Title: Re: Gay McDonald's Commercial from France.
Post by: john33 on June 02, 2010, 07:43:47 am
Althoguh I can't remember, I seem to remember Peterbourough as one of the last places the Language shifted

http://en.wikipedia.org/wiki/Peterborough_Chronicle
Title: Re: Gay McDonald's Commercial from France.
Post by: Ann on June 02, 2010, 07:54:47 am

Modified to say:  I love White Castle after a night of drinking.  They taste soooo good.  Not great for romance/hook-up though.    


Nothing beats a donor kebab (with garlic sauce) after a session in the pub. And nothing beats the rather fetching Turkish woman who serves them up, either. :)


What?  No Wimpy's and their nasty veggie burger?  When I was studying in Winchester in '87 that was my only option for a fast food run.


There used to be a non-chain fast food burger place where KFC is now - and they had a nasty veggie burger. Does that count?

There's long been a resistance to American fast-food-chains here on the Rock - but that's starting to be a lost cause now. So far we've only got the two, but others will probably follow.


The quote from the Southern american church shows a real dialect. 


Yeah, well, there's dialect and there's just plain mangling of the English language. I think that quote falls into the latter category. But I may be biased.
Title: Re: Gay McDonald's Commercial from France.
Post by: Jeff G on June 02, 2010, 08:01:24 am
When I was visiting Vienna Austria some locals told a rather arrogant guy from Boston that he should learn to speak the kings english correctly like I did . This was a matter of dialect and accent but I thought that ass of guy from Boston was going to stroke out on us from being told he should speak like a guy from Alabama . It was very funny .  
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on June 02, 2010, 08:11:09 am
A colleague of mine born and raised speaking English in Toronto just quit doing Cambridge English Exam evaluations of students.  Cambridge gave her an exit interview and said as a qualification of being an judge of English, my colleague had "NEAR NATIVE" language ability.
Toronto. English. College educated and now a professor.   "near native"   We all had a good laugh.
Title: Re: Gay McDonald's Commercial from France.
Post by: Jeff G on June 02, 2010, 08:26:51 am
As for southern dialect you couldn't beat my granny LOL .

My roomy in chicago hung up the phone three times in a row on a crazy lady who was calling and saying " is jail fire " It was my grandma asking" is Jeff there" . 
Title: Re: Gay McDonald's Commercial from France.
Post by: fearless on June 02, 2010, 08:44:12 am
Newtown is way too left of centre and full of hipsters for a Macca's.
There was 1 in the early 90's but it was not very successful and closed it's doors.

No KFC, no Burger King, and no pizza hut or the like on King St. We have Burgerfuel, which is a kiwi 'chain' with 2 Sydney locations, Newtown and the Cross. Burgerfuel also has restaurants in NZ and Saudi. It's 'high' end fast food, organic beef, good vegie burgers etc, and way expensive for what it is. Nice chips though.
And, we have it's competitor - Burgerlicious. similarly expensive burgers.

The closest Macca's is at Broadway, about 1.5 miles away.
Instead of Burger King, we have Hungry Jack's, which is almost Burger King, but not quite. long story, that one. there are still a few Burger King's around but not for long.
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on June 02, 2010, 10:24:31 am
As for southern dialect you couldn't beat my granny LOL .

My roomy in chicago hung up the phone three times in a row on a crazy lady who was calling and saying " is jail fire " It was my grandma asking" is Jeff there" . 

That is accent not dialect.  If she says "Jail do be fire?" thats dialect.
Title: Re: Gay McDonald's Commercial from France.
Post by: Jeff G on June 02, 2010, 02:33:50 pm
That is accent not dialect.  If she says "Jail do be fire?" thats dialect.


but she was on the phone ... dial ect  ;D . I know that was really bad.. you have my permission to fly here and slap the shit out of me .
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on June 02, 2010, 03:45:53 pm
Sounds like fun. Then after we can go to McDo and continue the evening of low life activities.
Title: Re: Gay McDonald's Commercial from France.
Post by: sammolloy on June 02, 2010, 09:08:54 pm
  It's good to be included, as in, there's no such thing as bad publicity. Maybe we can influence them to make healthier food if we choose carefully. BTW in the USA the back window is often called a rear windshield, although the correct term is backlight. Do you know why there's no television sets made in England? They can't figure out how to make 'em leak oil.
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on June 02, 2010, 09:26:09 pm
There was an anti-Israel march in town today.
But the funny thing was, before I saw the hundreds of people marching, I passed McDonalds. There were 4 uniformed police officers protecting the the door. Like this.

     McDonalds     

       (door)
        -------
       terrace
x                    x
      x       x


It was so weird and scarey.   And what does McDonalds have to do with Israel?  I didn't get it!

Title: Re: Gay McDonald's Commercial from France.
Post by: Matty the Damned on June 02, 2010, 09:28:23 pm
There was an anti-Israel march in town today.
But the funny thing was, before I saw the hundreds of people marching, I passed McDonalds. There were 4 uniformed police officers protecting the the door. Like this.

     McDonalds     

       (door)
        -------
       terrace
x                    x
      x       x


It was so weird and scarey.   And what does McDonalds have to do with Israel?  I didn't get it!



Anti-Israel (or pro-Palestine depending on how you lean) movements tend to be amalgamations of various groups, including anti globalisation operations. They have a tendency to target outfits like McDonalds, Starbucks et al.

MtD
Title: Re: Gay McDonald's Commercial from France.
Post by: sammolloy on June 02, 2010, 09:49:54 pm
  Yeah all that's touchy. Even Toronto Pride Kaiboshed some Israili/Gay protest group and said to stick to  Gay/Gay issues. One of my favorite alternative magazines is Adbusters, from Vancouver. They really rag on Micky Dee's but I bet they sneak over there.  I'll have to buy a pie or something now.
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on June 02, 2010, 09:57:19 pm
We have some fierce big lady biker cops in town. Maybe after protecting McDo they have a fish sandwich with their hunky male colleagues and talk pussy.

The antimondialists - yeah you must be right, MTD.  Wonder if McDo had to pay those cops.
Title: Re: Gay McDonald's Commercial from France.
Post by: GSOgymrat on June 02, 2010, 10:35:05 pm
When I travel outside the US I always go to a McDonald's seeking out the scrumptious, elusive fried apple pie. They switched to baked in the US in 1992 claiming it was "more healthy"... uh huh. I suspect they were afraid of lawsuits because, screw hot coffee, one of those suckers fresh out of the fryer is like putting molten lava in your mouth. Here I am in Rio stuffing my face with this forbidden delicacy before having my face stuffed with plastic.

(http://farm5.static.flickr.com/4038/4665232184_3a53d3622e_m.jpg)

That second pie is my partner's... no, really.


I completely support law enforcement defending those pies!
Title: Re: Gay McDonald's Commercial from France.
Post by: Miss Philicia on June 02, 2010, 10:44:09 pm
I can think of better things to stuff in my mouth while in Rio.
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on June 02, 2010, 10:56:55 pm
Here I am in Rio stuffing my face with this forbidden delicacy before having my face stuffed with plastic.
(http://farm5.static.flickr.com/4038/4665232184_3a53d3622e_m.jpg)

woof!
Title: Re: Gay McDonald's Commercial from France.
Post by: Ann on June 03, 2010, 09:20:06 am
 
Do you know why there's no television sets made in England? They can't figure out how to make 'em leak oil.


Lameness personified. Total fail. :o Television was invented in the UK by John Logie Baird in the 1920's ffs.
Title: Re: Gay McDonald's Commercial from France.
Post by: Hellraiser on June 03, 2010, 09:27:16 am
I can think of better things to stuff in my mouth while in Rio.

I was gonna say I bet "that's not the only thing that got stuffed into your mouth in Rio", but you beat me to the punch by a full day dammit philly.
Title: Re: Gay McDonald's Commercial from France.
Post by: GSOgymrat on June 03, 2010, 10:07:51 am
I can think of better things to stuff in my mouth while in Rio.

The food in Rio was amazing. Not just the churrascaria restaurants but every place we went. We hired a guide who took us to his favorite restaurants to explore the local cuisine. I ate a lot of food I had never tried, or even heard of, such as acia, marinated chicken hearts, vegetables I couldn't pronounce... We didn't have a bad meal.

And for the straight men on this board, at the beach I was repeatedly approached by young, topless Brazilian women who didn't speak a word of English. The men weren't bad either. I highly recommend it.

(http://farm1.static.flickr.com/40/88349147_8e28f42cca.jpg)
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on June 03, 2010, 10:18:11 am
The Big Mac Index:

straight up:

http://www.oanda.com/currency/big-mac-index  

as manipulated by UBS (the Swiss bank) for purchasing power:

The fastest earned
Tokyo, Japan - 10 minutes
Los Angeles, United States - 11 minutes
Chicago, Illinois United States - 12 minutes
Miami, Florida United States - 12 minutes
New York City, New York United States - 13 minutes
Auckland, New Zealand - 14 minutes
Sydney, Australia - 14 minutes
Toronto, Ontario, Canada - 14 minutes
Z?rich, Switzerland - 15 minutes
Dublin, Ireland - 15 minutes

Ten slowest earned (2009)[17]
Nairobi, Kenya - 158 minutes
Jakarta, Indonesia - 136 minutes
Mexico City, Mexico - 129 minutes
Caracas, Venezuela - 126 minutes
Manila, Philippines - 88 minutes
Cairo, Egypt - 82 minutes
Santiago de Chile, Chile - 69 minutes
Bratislava, Slovakia - 62 minutes
Mumbai, India - 61 minutes
Budapest, Hungary - 59 minutes

________________________________

The Gay McDonald's Index of what to stuff in your mouth in foreign capitals:

Price of Apple Pie in Switzerland - 2 CHF
Average Price of Grade A Gigolo in Geneva - 250-400 CHF hour
Average Swiss Wage for a 45 yo university educated middle level employee in insurance - 50 CH hour
Likelihood a 45 yo who is as hot as GymRat can get it for free from a non gigolo - 100%
Likelihood the Gigolo in Switzerland is from Brazil - 60%
Cost of round trip ticket to Rio on Swiss - 2000 CHF
Price of Apple Pie in Rio ???
Average Price of Grade A Gigolo in Rio - ???

somehow such calculations all go round in a circle.   :-\

Title: Re: Gay McDonald's Commercial from France.
Post by: tednlou2 on June 04, 2010, 02:33:56 am
Bill O'reilly compares running the gay McDonalds ad to running an Al-Qaeda ad.  Gay groups are demanding an apology.  This is MSNBC's, Ed Shultz talking about Bill with the clip.

http://www.youtube.com/watch?v=F_gQFilltDw
Title: Re: Gay McDonald's Commercial from France.
Post by: Matty the Damned on June 04, 2010, 02:58:04 am
Bill O'reilly compares running the gay McDonalds ad to running an Al-Qaeda ad.  Gay groups are demanding an apology.  This is MSNBC's, Ed Shultz talking about Bill with the clip.

http://www.youtube.com/watch?v=F_gQFilltDw

Doesn't seem so bad to me. Bill's schtick is being a bigoted fuckhead, by his standards that's pretty tame.

I've never understood what "gay groups" hope to achieve by stamping their elegantly shod feet and "demanding" apologies for this sort of rubbish.

MtD
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on June 04, 2010, 06:11:11 am
Just muckrackers creating airtime.
Title: Re: Gay McDonald's Commercial from France.
Post by: red_Dragon888 on June 04, 2010, 06:54:56 am
The verdict is in, if you ever eaten at McD, you have been Gayafied.

http://buzz.yahoo.com/buzzlog/93724?fp=1

Gay-Friendly McDonald's Ad Goes Viral
by Mike Krumboltz
15 hours ago

           1,104 Votes
A new commercial for McDonald?s in France is generating a tremendous amount of Buzz online.

In the spot, a teenage boy sits in a McDonald's booth, looking at his class picture, when his phone rings. "I was just thinking about you," he says, with obvious affection. "I miss you, too" he replies, and then says that he has to go. His dad is coming to the booth with their food. Father sits across from son and comments that he was "quite the ladies' man" when he was his son's age. Dad then looks at the class picture and remarks that "it's too bad" that his son's class is all boys. The son can only smile.

The point, of course, is that the son is gay. Following that reveal, a tagline reads "Come as You Are" in French. "We wanted to show society the way it is today, without judging. There's obviously no problem with homosexuality in France today," Nathalie Legarlantezec, a McDonald's spokesperson, told French media. The ad airs only in France, but thanks to online video sites, it quickly went viral. It already has well over one million views on YouTube.

According to Canada.com, the buzzy clip is the first ad from McDonald's to feature a gay character. Support from the gay community has been very positive. Helen Kennedy, executive director of EGALE Canada, remarked, "It's great that McDonald's is putting it out there, and kudos to the creative team. It's certainly a step in the right direction."

Australia's Brisbane Times explains that the ad is just one in a series that aims to "recognise the diversity of McDonald's customers in France". Australian Coalition for Equality spokesman Rodney Croome called the ad "refreshingly realistic" and "groundbreaking" in that it takes place in "one of the world's most mainstream institutions, McDonald's."
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on June 04, 2010, 07:42:05 am
Don't forget that they are just peddling burgers. Don't think they are pretending to sell Haute Cuisine food or Academy Award level commercials.

Sometimes digging for deeper meanings will only lead you astray.

Sometimes you could trust me on things such as "media events" - its one of my academic specialties.

Its not necessarily a "deep meaning" one looks for, but rather discussing the appeal or lack of appeal and the possible meanings of something that has caught the public's attention.

A cigar is a cigar.  A rose is a rose is a rose.  But a cigar isn't just a cigar.
Title: Re: Gay McDonald's Commercial from France.
Post by: Grasshopper on June 04, 2010, 07:52:27 am
Sometimes you could trust me on things such as "media events" - its one of my academic specialties.

Its not necessarily a "deep meaning" one looks for, but rather discussing the appeal or lack of appeal and the possible meanings of something that has caught the public's attention.

A cigar is a cigar.  A rose is a rose is a rose.  But a cigar isn't just a cigar.

But isn't a horse a horse of course of course ?
Title: Re: Gay McDonald's Commercial from France.
Post by: Ann on June 04, 2010, 08:52:51 am

But isn't a horse a horse of course of course ?


And no one can talk to a horse of course!
Title: Re: Gay McDonald's Commercial from France.
Post by: Matty the Damned on June 04, 2010, 09:05:43 am
And no one can talk to a horse of course!

Unless, of course, the talking horse . . .

MtD
Title: Re: Gay McDonald's Commercial from France.
Post by: Ann on June 04, 2010, 09:42:36 am

Unless, of course, the talking horse . . .


. . . is the famous Mr. Edfu! :D
Title: Re: Gay McDonald's Commercial from France.
Post by: Hellraiser on June 04, 2010, 10:26:43 am
Doesn't seem so bad to me. Bill's schtick is being a bigoted fuckhead, by his standards that's pretty tame.

I've never understood what "gay groups" hope to achieve by stamping their elegantly shod feet and "demanding" apologies for this sort of rubbish.

MtD

The religious right does a similar thing when we get something our way.  Although they're probably stomping their crocs.
Title: Re: Gay McDonald's Commercial from France.
Post by: Grasshopper on June 08, 2010, 12:51:54 pm
What's VW's message with this new commercial for the Polo ?  :

http://www.ad.nl/ad/nl/1006/Autowereld/article/detail/488985/2010/06/08/Sportieve-Polorijders-zuigen-niet.dhtml
Title: Re: Gay McDonald's Commercial from France.
Post by: mecch on June 08, 2010, 01:09:25 pm
Its "loser chic".
http://prime-time-sitcoms.suite101.com/article.cfm/loser-comedy-a-genre-for-the-recession